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Problem

Telugu Foods was struggling to increase brand awareness and sales in the highly competitive food industry. They lacked a clear digital and social media strategy, and their B2B business was not performing as well as they had hoped

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Strategy

Our strategy was to create a comprehensive digital and social media plan to engage with users and increase product awareness. We also planned and executed shows and events to increase B2B business, and wrote annual brand plans to improve overall brand strategy. Finally, we implemented influencer marketing campaigns and viral marketing efforts to attract new users and improve market position.

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Result

  • Created a comprehensive digital and social media plan to increase product awareness.
  • Engaged with users through messaging to improve customer experience.
  • Planned and executed successful shows and events to increase B2B sales
  • Implemented annual brand plans to improve overall brand strategy.
  • Leveraged influencer marketing campaigns and viral marketing efforts to attract new users and improve market position.
  • Implemented a PAN India strategy to increase brand growth and sales through e-commerce and social media promotions.
  • Increased the market positioning by 16x
  • Increased the social conversation by 22x
  • Engagement increased 159x
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